The Huracán is mapped into 20,441 squares of 2×2 cm.
Pick yours, drop your logo on it, and it drives your city.
When the last square sells we buy the real car: one Huracán,
wrapped in everyone who bought in. Your square is printed once and stays there.
20,441 squares leftfrom $10
Drag on the paint to take a block · WASD turns the car · space jumps
HURACÁN LP610 · MOBILE MEDIA
Claim your squares
TOTAL$0
How lambo.space works
This Lamborghini is digital, for now. A real Huracán is mapped into
20,441 squares of 2×2 cm. Buy the squares you want and
put your logo on them. When the last square sells, we buy the actual car and
print every square onto its real bodywork, in the place you picked it here.
01
Grab your squares
Click a square to claim it. Drag to take a whole block. Click again if
you change your mind. Grey ones are gone.
02
Slap your logo on
Upload an image or type a name. You see it at real print size before you
pay. What you see is what wraps the car.
03
Pay once, own it forever
One payment. No subscription, no monthly fee.
04
We buy the Lambo
When the last square sells, we buy the Lambo, wrap it in everyone's art,
and it hits the street with your logo on it.
THE RULES
A square costs what it costs because of where it is. Same 2×2 cm
everywhere: $10 on a mirror, $20 on the hood.
First come, first served. Once a square is bought it is gone, and
nobody can buy it over you.
You pay once and it stays yours. No renewals, no expiry.
Nothing is printed until the grid sells out. Until then your
squares live here, on this car.
Your square lands where you put it, give or take a little. This is a
3D model of a real car, and real bodywork curves, seams and panel gaps do
not line up with a grid perfectly. A small run of squares may end up a few
millimetres from where it sits here. It always goes on the same panel and
in the same place on that panel, and we match the print to what you
previewed as closely as the paint allows.
Use artwork you are allowed to use. Your logo, your brand, your
picture.
Nothing illegal, hateful or adult. We will refuse it and refund you.
Links must go somewhere real. They are clickable from the map.
THE ROADMAP
LaunchThe grid opens and the first squares get taken.
Buy the carAt about 11,600 squares, a little over half the grid,
we go and buy the Huracán.
Sell outThe last squares go. Nothing is printed until they do,
so the last buyer gets the same deal as the first.
Wrap itEvery logo printed onto the real bodywork, in the square
it was bought in, filmed start to finish.
Drive itA road trip across the world with the whole grid on the
car, streamed live on Twitch.
Auction itConsigned to Christie's and sold as what it became:
a piece of pop culture with thousands of names on it.
HOW BIG IS A SQUARE
2×2 cm, roughly a postage stamp. Enough for a logo. If you want it
readable from across the street, grab a block and your artwork stretches
across every square you own.
ARTWORK
PNG, JPG or SVG, up to 8MB. Position and scale it inside your squares
however you like, and swap it any time before the car gets printed.
THE COUNTERS
SQUARES LEFT is the countdown to the car getting bought.
VISITS and LINK CLICKS show how many people saw the grid and
how many followed a buyer's link.